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Why Explainer Videos in Your Business Are a Must

Thursday , 22, July 2021 Leave a comment

What is an animated explainer video?

Explainer videos are animated video clips that explain complex ideas in a visually stimulating manner. They are useful in education and business.

These are the characteristics of an explainer video 

They should be brief:

You simply can't have a feature-length explainer video. This is because it will lose its purpose and it will be boring instead of engaging.

They are animated

An explainer video cannot be made from a live-action clip or film. They must be animated, regardless of what type.

They simplify an idea

It is not enough to present a complex idea in these videos. These videos must simplify the idea or they will lose their purpose.

They are high-quality

The creators of these videos must use all colors, fonts, and logos with care. They cannot simply put together colorful moving pictures and call it an explainer video. Explainer videos should be treated as an art form.

They use music, sound effects, and voice over

Music, sound effects, and high-quality voiceovers are key components of explainer videos. This is done to get the best engagement from the audience and to clearly and concisely explain the idea.

They include text and data

Animations, data, charts, and graphs can be added to explainer videos. These elements shouldn't be used in surplus as they can bore the viewers. To grab everyone's attention, animated elements are also recommended.

How about their Styles and Types?

There are many styles and types of explainer videos. Each type or style is used for a specific purpose based on its features and characteristics. 

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